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Hermes | Silk Patterns
Research / Ideation / Patten design
Intro
Manly Icon
We proudly present our successful collaboration with the esteemed fashion brand Hermes. Our foray into the world of men's neckties has been nothing short of extraordinary. Through our innovative approach, we have seamlessly blended masculine and contemporary graphic icons, deconstructing and fusing them back together to create captivating patterns.
Design approach
Diving in new realms
Design, in general, and specifically industrial design, are very autodictative professions. Each project is a new world and micro-speciality. In this ongoing project, the opportunity to work with a super brand was irresistible for us, so despite us being a physical products design studio, we embraced the challenge and dove into a new realm, graphic design & pattern design. It was challenging, but we did it, and made it into the men's collection.
Patterns
In conclusion
Our collaboration with Hermes has been a remarkable journey of creativity and innovation. We contributed to their necktie collection, showcasing our expertise in graphic design and pattern creation. The success of our designs lies in the captivating interplay between hidden icons and artistic patterns, redefining men's neckties. Additionally, we expanded our horizons by creating a stunning scarf pattern for Hermes. Our ability to seamlessly merge disciplines delivers exceptional designs that captivate and inspire.
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